Google has gained permission to sell its e-books and audiobooks directly to customers through its iOS app, Google Play Books. From a report: While iOS apps today can offer access to content previously purchased elsewhere, like e-books bought via a website, developers have to request a specific exception to link their iOS app's users to the company's own website to make purchases. According to a brief post on Google's blog, users will now be able to click on a new "Get book" button in the Google Play Books iOS app which will take them to the Google Play website to complete their e-book or audiobook purchase.

From there, users will be able to see their recently opened book listings and complete a purchase using their Google Account and saved payment information. By processing the transaction on its own website, Google can avoid paying Apple a commission (generally 30%) on in-app purchases of digital content.

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