EU regulators say Google's Play Store changes still don't meet fairness rules and are preparing a potentially hefty 2026 fine unless Google makes deeper concessions. Reuters reports: Google Play has been in the European Commission's crosshairs since March, with regulators singling out technical restrictions preventing app developers from steering users to other channels for cheaper offers. Another issue is the service fee charged by Google for facilitating an app developer's initial acquisition of a new customer via Google Play which the regulator said goes beyond what is justified.

Tweaks to Google Play announced in August to make it easier for app developers to direct customers to other channels and choose a fee model are still falling short, the people said, with the EU antitrust regulator viewing Apple's recent changes to its App Store as a benchmark. [...] Google can still offer to make more changes before regulators impose a fine, likely in the first quarter of the next year, the people said, adding that the timing of any sanction can still change. "We continue to work closely with the European Commission in its ongoing investigation but have serious concerns that further changes would put Android and Play users at risk of malware, scams and data theft. Unlike iOS, Android is already open by design," a Google spokesperson said.

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